Author: Katherine

How to Use A/B Testing

A/B testing is something you've probably heard of if you've researched marketing, but what is it? How do you do it? And is it really useful for your business? Read on to find out the answers to these questions and more. (more…)

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10 More WordPress Plugins You Should Be Using: Fall 2017 Edition

  Here at TechTe.am we love WordPress. It's the perfect content management system (CMS) for most small and intermediate sites. What makes WordPress so flexible is its plugins. From tightening your site's security to improving its speed or creating beautiful, seamless design, there's a WordPress...

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Getting to Know Your Audience

No social or marketing campaign will be successful unless you know your audience and give them what they want. Follow our top tips to identifying the people who like your product, and when, where, and how to contact them. By tailoring your efforts directly to...

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Keep Your Site Ahead of the Pack with TechTe.am’s Maintenance Services

Running a small commercial website can be tough. The big players can afford in-house web support and bespoke architecture, but small business owners often have to manage their websites themselves. That's on top of running the business. If you've considered external website support but aren't...

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How to Write a Killer Blog Post Headline

So you've started a business blog and you're hoping to drive traffic to your website. How do you get people to click on it? It's all in the headline. Follow these top tips to creating headlines that drive traffic and get your words read. (more…)

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Top Tips for Targeting Your Facebook Ads

Running Facebook ads is a great way of getting more interaction on your page. However if you're not targeting your ads correctly, you could be wasting your money. Follow our quick tips to getting the most from your Facebook ads. You'll soon see a better...

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10 Tips to Get the Most from Your Facebook Page

So you've made a Facebook page and scheduled posts until Christmas. Think you can forget about it? Think again. Here's 10 tips for maximizing your page's potential to get more interaction from your fans. (more…)

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Using Influencers to Help Sell Your Brand

You don't have to look far in social marketing strategy to find people recommending using influencers to help sell your product. But what are they? How can you work with them? And can they really produce the results others have promised? Check out our quick...

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Why a Vlog Might be Right for Your Brand

Video is the new everything online. YouTube might be the most overlooked social media platform, but it shouldn't be. It has 1.3 billion users, and in an average month, 80% of 18-49 year-olds watch YouTube videos. Vlogs — video blogs — are incredibly popular, not just with...

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Avoiding an Instagram Shadowban by Checking Hashtag Restrictions

Instagram is a great site to promote your business. It has 700 million active users, including 31% of American women and 24% of men. Organizations as diverse as FedEx and the US Customs and Border Protection are using Instagram to reach new audiences. But what happens...

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